Handle review feedback and publish

The review process checks the campaign’s mandatory rules. It is not a request for the studio to control your personal style, tone or creative angle. Once a submission is approved, publish it at the correct time and select the real public video in Ripple so performance can be tracked.

Know your submission status

Open a submission from the campaign Submissions tab or from your creator video workspace. Ripple shows its current state:

Status shown in Ripple	Meaning	Your next step
In review	The studio is checking the review video against mandatory rules.	Wait for a decision.
Changes requested	One or more mandatory rules were not met.	Review the highlighted rules, update the video and replace the review video.
Ready to publish	The submission is approved.	Publish according to the campaign dates, then attach the detected public video.
Published	A public video has been attached to the submission.	Monitor performance and keep the post compliant.
Handled by Ripple	A second change request has escalated the submission to Ripple.	Follow the support ticket; do not assume the payout result.

When changes are requested

The studio cannot use free-form creative feedback as the basis for a change request. It must select one or more mandatory rules that the review video did not meet. Ripple highlights those requested items in your submission detail.

1. Open the submission with Changes requested status.
2. Read each highlighted mandatory rule.
3. Update the video to meet those rules.
4. Select Replace review video.
5. Upload or choose the corrected review video and submit it back to review.

This replaces the review video within the same submission; you do not need to create a separate campaign application or a new campaign entry.

The first change request returns the submission to review. If the studio requests changes again, Ripple escalates the submission and opens a support ticket for review. That escalation is not an automatic payout decision.

Approval and automatic approval

An approved submission is ready for publication. If the studio configured automatic approval after 24, 48 or 72 hours, the review deadline is shown in the submission timeline. When that deadline passes without a studio decision, the approval is automatic and final.

The studio cannot request changes after an automatic approval. You still remain responsible for following the brief at publication, especially the embargo, disclosure and required hashtags.

Publish at the right time

Before you publish, verify:

• the embargo has lifted;
• the selected platform is one the campaign accepts;
• the required hashtags and disclosure are in the public post; and
• the public version matches the approved version and mandatory rules.

An early embargo breach makes the associated submission ineligible for payout automatically. Required hashtags are not checked automatically by Ripple after publication, but they remain part of the campaign brief that the studio checks.

Attach the real published video

Ripple does not ask you to paste an arbitrary URL. After publishing, open the approved submission and select Add published videos. Ripple shows detected videos from your connected accounts on the allowed platforms.

1. Select the public video that corresponds to this campaign submission.
2. Check its title, platform and publication date.
3. Confirm the selection.
4. Verify that the submission status changes to Published.

Select a published video from any allowed platform to complete the submission: one allowed public platform is enough for the submission to become Published. If you publish the same content on other allowed platforms, attach up to one public video per allowed platform to that same submission. Keep the relevant social accounts connected so Ripple can continue to collect public performance signals.

What happens after publication

Published videos contribute to live estimates as Ripple refreshes available performance data several times per day. Estimates are not final payments. Creator payouts are initiated after the campaign ends, then follow the campaign review and payment process.

See Track campaign performance and history for metrics and Earnings, payout estimates and Stripe Connect for payment details.