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For creators / earnings

Earnings, payout estimates and Stripe Connect

Ripple can show an estimated payout while a published campaign video collects eligible views. An estimate helps you understand progress; it is not money that has already been transferred. A creator payout is initiated after the campaign ends and its review process is complete.

You need an active Stripe Connect payout method before Ripple can send you a payout.

  1. Open Payment in your creator workspace.
  2. Select Add payout method. If you already began setup, the button is Continue on Stripe.
  3. Complete the Stripe-hosted onboarding flow.
  4. Provide the identity, tax and bank-account information Stripe requests for your location.
  5. Return to Ripple and check that the payout method is marked Active.

Stripe may ask for more information later. If Ripple shows that payouts are paused, select Continue on Stripe and finish the outstanding Stripe requirements.

For each eligible published submission, Ripple sums the latest verified views of its attached published platform videos, then counts complete milestones of 1,000 views:

submission earnings before the cap (CAD) = floor(submission views / 1,000) × campaign CPM (CAD)

Milestones are rounded separately for each submission. With a $7 CAD CPM, two submissions at 484 and 1,650 views generate $7 CAD altogether; one submission at 2,134 views generates $14 CAD.

Your Max Payout Per Creator (CAD) is shared across all your submissions in the campaign. Each submission shows its own allocated estimate. When you reach the cap, those amounts stop growing and show Max payout reached. The activity log groups credited milestones by day and records the cap being reached. A milestone’s date is the date of the source observation, not an exact view-arrival time.

If a submission becomes ineligible before final settlement, its credits are removed and other eligible milestones can be credited up to your cap. The activity log records adjustments and resumed earnings. Already frozen payout-review candidates are not automatically recalculated.

An estimate can change when:

  • platform metrics refresh;
  • Ripple verifies new view data;
  • your campaign-wide maximum payout is reached; or
  • the submission becomes ineligible under campaign rules.

Do not treat the estimate as a guaranteed final amount or use it as confirmation that Stripe has received a transfer.

Ripple does not initiate creator payouts while a campaign is still running. The normal sequence is:

  1. Your submission is approved and published correctly.
  2. Ripple tracks the attached public video and shows live estimates.
  3. The campaign ends automatically on its end date.
  4. Ripple completes its campaign-level review and settlement process.
  5. A payout record is created and, when your Stripe setup is active, funds move through Stripe Connect.

For each published video, the studio can raise a substantial concern while the campaign is active (before its end date). A material concern can place the relevant payment under review. Ripple reviews disputes; it does not let a studio use ordinary creative preference as a payment dispute.

Ripple does not currently promise a fixed final-settlement date after campaign completion. Check the payout status in Payment rather than relying on an estimate.

The Payment page groups your payout history and shows the current state for each payout:

Status Meaning
Pending Ripple has created the payout record and it is waiting for processing.
In transit The payout is moving through Stripe to your payout method.
Paid Stripe has completed the payout.
Failed The payout could not be completed. Check your Stripe setup and contact support if needed.

The page also shows Total paid, In transit / Pending, and the next scheduled payout when one is available. A payment history row includes the campaign, amount, associated views, CPM and status.

To keep a submission eligible for payout:

  • publish only after any embargo lifts;
  • include the required hashtags and disclosure specified in the brief (Ripple does not verify them automatically after publication, and the studio checks brief compliance);
  • attach the real public campaign video from your connected account;
  • do not use bots, bought traffic or any other artificial view manipulation; and
  • respond promptly if Ripple opens a support review.

An embargo breach or artificial inflation can make a submission ineligible for payment. For the complete policy, read How CPM, live estimates and final payouts work, View verification and payout eligibility and Campaign disputes and Ripple review.